About Stone Sapphire

ABOUT STONE SAPPHIRE

About Stone Sapphire

STONE SAPPHIRE came into existence in 2007 based on an unshakeable belief in ideal relationships, with its employees, principals & joint venture partners, vendors, customers, and of course its consumers. These are relationships built on professionalism, fairness, transparency, trust and fellowship.

In just 15 years, STONE SAPPHIRE has evolved as a truly global enterprise with its ever growing brands and products portfolio enriching lives of its consumers and paving new paths for the future. Our Group Chairman Vick Rana believes, “When you honour relationships, organic & inorganic success for all follows.”

Stone Sapphire India Pvt. Ltd. (SSIPL) started its operations in 2018 by marketing Children Art & Craft Kits under its own brand Skoodle, this was further strengthened by bringing children Stationery and acquiring world renowned Licenses like Playdoh, My Little Pony, Playskool and Transformers as an Exclusive India Licensee. Over the next couple of years, SSIPL strengthened its product offerings by introducing adjacent product categories of Toys & Games within Skoodle as the Principal brand. Our rapid expansion and market outreach promoted us to create our own line up of kid edutainment brands under Skoodle – Dough Star, Clay Star. Sand Star, Slime Squad, Green Oranges, Quest, Power Play and coveted licenses like Disney, Marvel, Barbie, Fisher Price, Peppa Pig and Paw Patrol to name a few in the core product categories across Art & Craft, Stationery, Toys and Games.

About Stone Sapphire
About Stone Sapphire

Stone Sapphire India Pvt. Ltd. (SSIPL) started its operations in 2018 by marketing Children Art & Craft Kits under its own brand Skoodle, this was further strengthened by bringing children Stationery and acquiring world renowned Licenses like Playdoh, My Little Pony, Playskool and Transformers as an Exclusive India Licensee. Over the next couple of years, SSIPL strengthened its product offerings by introducing adjacent product categories of Toys & Games within Skoodle as the Principal brand. Our rapid expansion and market outreach promoted us to create our own line up of kid edutainment brands under Skoodle – Dough Star, Clay Star. Sand Star, Slime Squad, Green Oranges, Quest, Power Play and coveted licenses like Disney, Marvel, Barbie, Fisher Price, Peppa Pig and Paw Patrol to name a few in the core product categories across Art & Craft, Stationery, Toys and Games.

About Stone Sapphire

Within the Make In India campaign initiated by Hon’ble Prime Minister Mr. ND Modi, Stone Sapphire, a business model, which started with  a fully imported business model turned fully indigenous manufacturing starting 2021. Today we boast of 500 + SKUs across Children Art & Craft, Stationery, Toys & Games being sold across more than 40,000 retail doors vide a Pan India Distribution Network managed through 250 + member strong sales force.

We diversified our distribution and added World No. 1 Tableware Brand from USA – Corelle to our Distribution portfolio in 2021. This led to our foray into Home segment wherein we are now the Exclusive National Importer and Distributor for Corelle, Corning ware, Visions, Pyrex and Snapware.

A product which has an indication of manufactured or marketed by Stone Sapphire is a guarantee of a top notch quality product going into the consumer’s home.

Milestone

About Stone Sapphire
2022
State of the art production facitlity kicked off
First in-house clay production
First in-house dough production
First in-house slime production
First in-house Sand production
Home Vertical launched with Corelle Distribution
Launch of Ride-ons & Scooters
Automatic shrinkwrapping machines installed
First Order of Export
2021
Set-up of Dough & Clay Factory in India

Set-up of Dough & Clay Factory in India

Set-up of Dough & Clay Factory in India
  • SkoodlePlay Online Website launched
  • Exports vertical & team in place.
  • Rigid box making machines installed
  • Puzzle & Board Games making machines installed
  • Joint venture with Nara signed
  • Viacom ( Peppa Paw) + Barbie Fisher Price
  • First in house Production of board Games
  • Home Vertical CORELLE ( hgh 2022 )
  • Exports vertical & team in place.
  • Installation : Research and devlopment arm Toy Lab
2020
RedRidge starts marketing Skoodle products

RedRidge starts marketing Skoodle products

RedRidge starts marketing Skoodle products
  • Disney, Marvel, Peppa pig & Paw Petrol Licensee signed up for India
  • Online vertical & infrastructure in place
  • Hasbro Toys Portfolio, Ecomm Portfolio
  • Elmers , Wellys
  • Inhouse Product Design Dept
  • Full fleged OEM set up for renowned brands
2019
Toys vertical & team in place
2017 - 2018
Stationery vertical & team in place

Stationery vertical & team in place

Stationery vertical & team in place
  • Launch of Eco-friendly stationery line
  • Launch of Flagship brand Skoodle
  • Hasbro License Stationery Lines for Distribution
2007
Entered into India by SSIPL
About Stone Sapphire

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